Making of Onam a Pononam for Keralites:
True Retreat for Malayali households this Onam Season. Preethi introducing new models with plethora of special offers which includes Exchange Offers, Free Rice Cookers, Iron Boxes and Kettles, in the Mixer Grinder Category, and exciting cookware with the Induction Cook top category.

Mixer Grinders Category:
Exchange offer of Rs.1000/- for Mega Magic Mixer Grinder.
Exchange offer of Rs.1000/- for Platinum Mixer Grinder.
Exchange offer of Rs.1000/- for Nitro Max Mixer grinder.
Free Karbon Kettle 1.7 Ltr worth Rs. 1369/- with Steele Mixer Grinder.
Free Karbon Kettle 1.7 Ltr worth Rs. 1369/- Gold Mixer Grinder
Free Wonder 0.6 Ltr Auto Cooker/ Warmer worth Rs. 1495/- with Lavender pro Mixer Grinder.
Free Prema `Crease Iron Box Free worth Rs.1279/- with Chefpro Mixer Grinder.
Free Karbon Kettle 1.7 Ltr worth Rs. 1369/- Eco Plus Mixer Grinder.
Free Prema `Crease Iron Box Free worth Rs.1279/- with Nitro Mixer Grinder.

Induction Cooktops Category:
Free stainless steel Kadai Free with Trendy & Excel Induction Cooktops
Free 3 piece Stainless steel cookware Set free with Elegance Cooktops
Free 3 piece Stainless steel cookware set along with one Tawa with Dial & Regal Cooktops

Preethi Introduces new exchange offer for Auto Cookers/Warmers in the month of July – sept 2011. The offer is to exchange any old rice / pressure cooker any brand any condition and save Rs.799/- on a brand New Preethi Auto Cooker / Warmer. The offer is limited to TN State only. The offer is valid on select models only.

The offer was heavily promoted in all media vehicles along with visibility support.